Exploring Ethical Guidelines for Using Generative AI in Learning and Development with Jonathan Hodge, President of Advantage Performance Group (APG)

By Andy Storch | February 25, 2025

In a recent episode of the Talent Development Think Tank, Andy Storch engaged in an enlightening conversation with Jonathan Hodge, the President and CEO of Advantage Performance Group. Jonathan shared invaluable insights into navigating the ethical landscape of generative AI in the learning and development field. Here are actionable steps to ensure ethical AI use in your organization’s L&D processes.

Understand the Behavior Change Imperative

Jonathan emphasized that the adoption of AI is not just about digital transformation but involves a profound behavior change. As a leader, engage in AI to understand its impact on your team's workflow and ensure you’re leading by example.

Respect Intellectual Property

Jonathan stressed the importance of not using AI to convey thought leaders’ core models without permission. Prioritize obtaining explicit consent when incorporating theories or models into AI platforms to respect intellectual property.

Protect Copyrighted Materials

Do not upload copyrighted materials into generative AI without permission and a secure environment. Ensure that the data you handle complies with confidentiality agreements and maintains intellectual property integrity.

Humanize AI-Created Content

AI-generated content should serve as a first draft. Human review and revision are crucial to infuse needed voice and authenticity. This approach prevents losses in engagement and maintains the human connection in communication.

Leverage AI for Insights and Creativity

Use AI for gaining insights and sparking creativity, but balance it with human intuition and expertise. Treat AI as an assistant that enhances human capabilities rather than as a replacement.

Lead the Integration of AI Ethically

The best organizations lead AI integration by involving all employees and setting ethical guidelines. Invest in training and resources to empower your team with the skills needed to use AI ethically and effectively.

Encourage Human Collaboration

Collaboration between humans and AI should be the norm. Encourage your team to use AI as an assistant that complements their knowledge, skills, and decision-making processes.

By following these steps and insights shared by Hodge, organizations can ethically and effectively integrate AI within their learning and development programs, driving enhanced business performance and individual growth.

Listen to the full episode on the Talent Development Think Tank Podcast for more insights from Jonathan Hodge on ethical AI use in learning and development.

Jonathan Hodge offers a compelling journey of growth and transformation, highlighted by an impressive 22-year career in the professional development industry. Originally emerging from a background in tech sales, Jonathan honed his skills as a senior salesperson and eventually became a sales manager for a telecommunications company. His passion for personal and team development led him to the field of adult and professional growth.

Taking inspiration from his father, a former business leader who transitioned into the realm of adult development later in his career, Jonathan carved a niche for himself in helping others reach their potential and is President of Advantage Performance Group (APG).

Jonathan Hodge

Listen to the podcast episode here:

About Andy Storch

Andy Storch is an author, consultant, coach, speaker and facilitator on a mission to get the most out of life and inspire others to do the same. He is the author of the book, Own Your Career Own Your Life, which is designed to help professionals stop drifting and take control of their futures. Andy is also the host of three podcasts, including The Talent Development Hot Seat; Own Your Career; and My NFT Journey. He is the co-founder and host of The Talent Development Think Tank Conference and Community as well as the host of the Talent Development Virtual Summit. Andy has consulted and taught strategy, sales, leadership, finance, and innovation to business leaders all over the world including companies like Salesforce.com, Oracle, Google, Toyota, State Farm, Red Bull, Deloitte, EY, KPMG, HP, Sony, Cisco, Tiffany & Co and others. Andy holds an MBA from the University of Southern California’s Marshall School of Business where he served as President of the MBA program and a BS from the University of Florida (Go Gators!) His purpose is to love and support his family and to impact the world by inspiring people to stop drifting, take control and live life with Intention. He is a husband and father of two kids and lives in Orlando, Florida, USA.